Privacy Policy

Densley Film & Photo | A DBA of THIS IS KAIZEN, LLC

Last Updated: March 2026

This Privacy Policy describes how Densley Film & Photo, a registered DBA of THIS IS KAIZEN, LLC ("Company," "we," "us," or "our") collects, uses, and shares information about you when you visit our website, submit a form, book our services, or interact with us in any way. By using our website or services, you agree to the practices described in this policy.

1. INFORMATION WE COLLECT

Information you provide directly:

Full name
Email address
Phone number
Property address or job site location
Payment information (processed securely through third-party payment processors — we do not store full card details)
Any other information you voluntarily submit through our forms, booking system, or communications

Information collected automatically:

IP address and general location data
Browser type and version
Device type and operating system
Pages visited and time spent on site
Referring URLs
Clicks, scrolls, and other interaction data

Information from third parties: We may receive information about you from advertising platforms, social media networks, and analytics providers when you interact with our ads or content on those platforms.

2. HOW WE USE YOUR INFORMATION

We use the information we collect to:

Fulfill and manage your photography bookings and service requests
Send booking confirmations, appointment reminders, and project updates
Deliver photo galleries and other project deliverables
Send promotional offers, marketing messages, and company news
Respond to your inquiries and provide customer support
Process payments and manage billing
Improve our website, services, and marketing efforts
Analyze traffic and user behavior on our website
Retarget you with relevant ads across platforms such as Google and Meta (Facebook/Instagram)
Comply with legal obligations

3. SMS COMMUNICATIONS

When you opt in to SMS messaging by checking the consent box on our web forms or during our booking process, you consent to receive SMS text messages from Densley Film & Photo, a DBA of THIS IS KAIZEN, LLC, at the phone number you provide.

Types of messages you may receive include:
- Booking confirmations
- Appointment and shoot reminders
- Gallery and media delivery notifications
- Invoice and payment notifications
- Service-related updates
- If you separately opt in to marketing messages: promotional offers, marketing campaigns, and occasional promotions

Message frequency varies based on your activity. Msg & data rates may apply. Mobile carriers are not liable for delayed or undelivered messages.

Consent is not a condition of service. You may decline SMS messaging and continue to use our services; we will communicate with you via email instead.

To opt out: Reply STOP to any message at any time. You will receive a final confirmation message and no further messages will be sent unless you re-subscribe.

For help: Reply HELP to any message, or contact us at 385.334.4844 or team@densleyfilmandphoto.com.

SMS data privacy: No mobile information or SMS consent data collected from Densley Film & Photo customers will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing is limited to subcontractors that support our SMS program (such as our messaging platform), who are bound by this privacy policy.

4. COOKIES AND TRACKING TECHNOLOGIES

We use cookies, pixels, tags, and similar tracking technologies on our website to enhance your experience and support our marketing efforts. These include:

Google Analytics We use Google Analytics to understand how visitors interact with our website. Google Analytics collects data such as pages visited, time on site, and general location. This data is aggregated and anonymized. You can opt out by installing the Google Analytics Opt-Out Browser Add-on.

Google Ads / Google Tag Manager We use Google Ads and Google Tag Manager to track conversions and serve targeted advertisements to users who have visited our website. This allows us to show you relevant ads across Google's network of websites and search results.

Meta Pixel (Facebook/Instagram) We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram, and to retarget visitors with relevant ads. Meta may use this data in accordance with their own privacy policy. You can manage your ad preferences at facebook.com/adpreferences.

GoHighLevel (GHL) We use GoHighLevel as our customer relationship management (CRM) platform. Information you submit through our booking forms, contact forms, or SMS opt-in pages is stored and managed within GoHighLevel. This platform helps us manage communications, automate follow-ups, and deliver a better client experience.

Other Advertising Platforms We may use additional advertising platforms including but not limited to TikTok Ads, Pinterest Ads, LinkedIn Ads, and YouTube Ads to reach potential clients. These platforms may collect data about your interactions with our ads through their own tracking technologies.

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect the functionality of our website.

5. HOW WE SHARE YOUR INFORMATION

SMS data exception: Phone numbers collected via SMS opt-in are NEVER shared with any third party for any purpose. The categories below apply only to other types of information.

We do not sell your personal information. We may share your information with:

Service providers who help us operate our business, including our booking platform, CRM, payment processors, email and SMS providers, and website hosting
Advertising platforms such as Google, Meta, and others for the purpose of serving targeted ads
Analytics providers to help us understand website traffic and user behavior
Legal authorities if required by law, court order, or to protect the rights and safety of our business or others
Business successors in the event of a merger, acquisition, or sale of business assets

All third-party service providers are required to handle your information in a manner consistent with this Privacy Policy.

6. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, maintain our business records, and comply with legal obligations. You may request deletion of your data at any time by contacting us directly.

7. YOUR RIGHTS AND CHOICES

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Opt out of marketing communications at any time
Opt out of SMS messages by replying STOP
Opt out of email communications by clicking unsubscribe
Request that we not sell or share your personal information

To exercise any of these rights, contact us at team@densleyfilmandphoto.com or 385.334.4844.

8. CHILDREN'S PRIVACY

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

9. THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

10. SECURITY

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

11. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.

12. CONTACT US

If you have any questions about this Privacy Policy or how we handle your information, please contact us:

Densley Film & Photo A DBA of THIS IS KAIZEN, LLC 📞 385.334.4844 📧 team@densleyfilmandphoto.com 📍 Layton, Utah